Quickstart

From signup to first AI Readiness Score in under ten minutes.

1. Create an account

Sign up at app.heylumio.ai/signup with email and password, or with Google. Every new workspace starts on the Free plan — 50 products, scoring and Schema Health unlocked, no credit card required.

A verification email arrives on signup, but it doesn’t block getting started. The onboarding flow asks for an Organization name, a Store name (this becomes the workspace name), and an optional Store URL.

2. Set up the brand profile

The dashboard opens with a guided setup. Start with the brand profile so every score and enrichment has the context it needs:

  • Product vertical — Pick a primary category (Apparel, Electronics, Health & Beauty, etc.). The vertical drives which category-specific attributes enrichment generates and which Q&A topics it prioritizes.
  • Brand personality — Pick 2–5 words that define the brand voice (Premium, Sustainable, Playful, etc.). These shape the tone of generated content.
  • Customer persona — Write 2–5 sentences describing the ideal customer. Specifics matter: “Women aged 25–40 who shop for organic skincare on Instagram” beats “health-conscious consumers.”

The brand profile lives at Brand Profile in the sidebar and can be edited any time.

3. Import the catalog

Two paths:

  • Shopify — If a Shopify store is connected (see Shopify Integration), open Catalog, choose the Shopify Import tab, and click Import from Shopify. Lumio runs a Shopify bulk export and downloads the full product set — variants, pricing, images, and metadata.
  • Sitemap — Otherwise, open Catalog, stay on the Sitemap Scan tab, paste the store URL, and click Start scan. Lumio fetches sitemap.xml, follows child sitemaps, identifies product URLs, fetches each page, and extracts JSON-LD structured data.

Either path runs as a background job. The previous active catalog is archived (not deleted) before the new import starts. If the import fails, the archived catalog is restored automatically.

4. Score the catalog

From AI Scores, click Score all products to run the AI Readiness evaluation. Each product is scored across six core dimensions:

  • Identifier coverage — GTINs, MPNs, brand, model
  • Title quality — Structure, specificity, attribute density
  • Description density — Depth and attribute richness
  • Conversational fields — Q&A pairs, usage scenarios
  • Availability precision — Exact quantity, handling time, and replenishment date
  • Schema completeness — JSON-LD markup quality

A seventh dimension, brand alignment, is added automatically once the workspace has voice rules. See the AI Readiness Score for the full weighting.

Scoring runs in the background through Anthropic’s Message Batches API for cost-efficient bulk processing. Products are batched at 500 per request. An email arrives when scoring finishes — no need to keep the page open.

If a scoring job is interrupted, the next run resumes from the last completed product. No work is lost.

5. Audit Schema Health

Open Schema Health to see a Schema.org audit of every product’s JSON-LD. This runs against the raw data captured during scanning, so it consumes no AI tokens. Issues are categorized by severity (critical, warning, info) and by relevance (Google, AI agents, both).

Schema Health is available on every plan, including Free. See Schema Health for how to read the results and what each severity means.

6. Enrich the catalog

Once products are scored and the brand profile is filled in, Enrichments unlocks (Professional and above). Click Enrich all products to generate five content types per product:

  • Optimized titles in [Brand] + [Product Type] + [Key Attribute] + [Variant] format
  • Attribute-dense descriptions that answer the questions AI agents ask
  • Q&A pairs matching real shopper queries
  • Usage scenarios for intent matching (“Best for…”, “Ideal if…”)
  • Category attributes specific to the vertical

Enrichment runs as a background batch job. When it finishes, review the drafts on the Enrichments page — rate them, edit inline, or mark products for a second pass. See Enrichment for the full review loop.

7. Deliver the content

For a connected Shopify store, the Push enrichments to Shopify action writes the enriched fields to product metafields, and the theme extension merges that data with live Shopify data (price, availability) to render JSON-LD on the storefront. Progress streams as each batch completes.

Delivery is included on Professional and Elite. The Distribution area that houses it is still rolling out — you’ll see it marked Soon in the sidebar. See Shopify Integration for the full delivery setup, including the theme extension that renders the data on product pages.

How usage is measured

Lumio bills per workspace on flat plans with product allowances, not credits. The Free plan includes 50 products; Professional and Elite include higher allowances plus a per-product overage rate for products above the limit. Token costs for scoring and enrichment are absorbed into the plan price.

The current product count and limit appear on Manage (reached from the link next to the workspace switcher). See Plans & pricing for the full breakdown.

Next steps